Are you tired of struggling through never-ending feast-or-famine cycles in your business, where you’re either drowning in client work or struggling to get clients, but no happy medium?
You know how it goes. You kill it with your marketing and sales conversations for awhile, convert those amazing leads into clients and excitedly get to work.
And work some more.
And then it happens……
Panic sets in.
Because while you were busy working on those projects, you weren’t doing consistent marketing. (Any marketing?)
So you have no more clients waiting.
No more discovery calls booked.
No more leads.
Now you’re freaking out!
Don’t worry… you’re not alone.
Many entrepreneurs, especially solopreneurs and small businesses, have those same struggles. You hustle to find leads and get clients, but then you don’t do lead generation while servicing those clients. So, once you’re almost done with them, you start panicking about where your next influx of cash will come from.
And the cycle starts all over again… mad hustle for clients, client work begins, lead generation gets put on the back burner, client work nears completion, panic sets in.
And on and on it goes.
Because I can help.
You may be floundering with lead generation and having trouble getting your name and message out there because you…
• don’t know where your target clients are spending their time to get in front of them on a regular basis
• don’t have a big budget for testing ads right now
• don’t have a consistent strategy or system in place for lead generation
• or aren’t even sure what to do to generate leads
By creating a Custom Lead Generation Strategy System specific to your business, I can help you get off that nerve-racking financial… and emotional!… roller coaster with a strategy for consistently filling your pipeline with leads.
Who the Hell Am I and How Can I Do This?
I’m Debi. I offered my services as an Internet Research Specialist for marketing strategists for many years, commanding top dollar rates.
I’m an expert at finding things… and quite efficient at it… so not surprisingly, one of the things I’d get asked to do was help my clients find their clients. (And for one superstar client I finally agreed… with a twist. Read on.)
The world wide web is a pretty big place. There are countless opportunities for finding your clients online. But this can be both a blessing and a curse. Hunting them down to put yourself in front of them can be a full-time job… for a whole team. And let’s face it, that’s really not what you want to be doing, right?
You want to be working in your sweet spot, your genius zone, on the work you excel at that brings in the money.
Every business needs a constant flow of leads coming in, so it’s certainly not cost-effective to have me hunting down leads for you at my rates! And, no offense, but I don’t want to spend all my time doing that anyway. So I came up with a better idea. (You can thank the aforementioned superstar client.)
You’ve heard the Chinese proverb “Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.” Well, I decided that it would be much more valuable for me to teach you to fish…
…to put together a strategy for you to find leads on your own; one that could be used over and over again. Not just any strategy. And definitely not one of those “it-worked-for-me-so-it-will-work-for-you” strategies (don’t even get me started on that!). Rather…
• a strategy customized to your specific business
• a strategy that helps you find your ideal clients so you can get in front of them on a regular basis
• a strategy that helps you get in front of them in the ways that are best for you, the ways that you prefer to do it
My Custom Lead Generation Strategy System is just that. It’s a system customized specifically for your business that will allow you to continuously cultivate leads for yourself, or better yet… have a team member do it for you!
It’s designed, based on information you give me, to show you where your target market is hanging out.
That’s right, you’ll finally know where to find your peeps online!
WHAT You Get
It’s actually a 3-part System:
1. A Custom Lead Generation Strategy for your business so you can stop the stressful plentiful-to-panic swings in your business by getting in front of your ideal clients regularly in the ways that you prefer to do it
2. A recorded 1-on-1 implementation call with me to review your strategy and how to use it, and discuss recommendations so you can set up your lead generation systems
*BONUS* Access to a Resource Center with lead generation methods, How To videos, worksheets, articles, software/tool/app recommendations and other guidance to help you… and/or your VA… set up your systems and carry out your strategy
WHY You Simply MUST Have It
• It’s specific to YOUR business… laser-focused to your specific ideal client / target market.
• It will help you find your audience and build authority in your niche.
• It alleviates the biggest, most frustrating, time-consuming challenge in your business… hunting high and low for lead sources.
• It’s NOT a one-time list of leads/names. It’s a list of SPECIFIC LEAD SOURCES that can be used over and over; as long as your ideal client remains the same.
• Lead generation no longer needs to be done by you. It can now be done by a team member, saving you time and money.
• Having a complete system you can place in the hands of a team member to implement means you can focus on converting those leads to clients and those clients into revenue by working in your genius zone.
Compounded Value – Priceless Additional Perks
1. Your custom strategy will also include many points of contact and opportunities to position yourself for potential referral, joint venture and affiliate relationships lucrative for your business.
2. Sometimes I even find actual potential clients for you while working on a strategy and I pass that information along to you immediately via email.
These strategies typically take up to 2 weeks to produce. They’re done completely by me and each one is about a 60 hour project.
The Resource Center is currently being built out. This presents you with some unique opportunities:
• Your input will shape the Resource Center beyond the lengthy list of things I already have planned, which will make it even more valuable to you.
• You’ll have additional access to me TEMPORARILY via a Private Facebook Group so I can get feedback from you and prioritize deployment of materials within the Resource Center based on your needs.
1. Clicking the link to purchase will bring you to Acuity (my scheduling app) where you can choose the start date for your project and pay securely.
2. You’ll enter your contact information there so I can get in touch with you to schedule your implementation call once your project is complete.
3. You’ll also find a questionnaire there with 9 questions that I need answered in order to start your project.
** You MUST be clear on your ideal client / target market. These are the questions:
- Question #1
- Question #2
- Question #3
- Question #4
- Question #5
- Question #6
- Question #7
- Question #8
- Question #9
You can click through the tabs here to preview the questions you’ll find in Acuity when you schedule your project so you can be prepared. You MUST be able to answer them when you book because I cannot start your project until I have this information.
What exactly do you do?
What problems do you solve? What do clients come to you for? What are they looking for when they find you?
Give me as much information as you can about your target market / ideal client – Part 1 –> demographics, psychographics, empathy map data, situational relevance
Give me as much information as you can about your target market / ideal client – Part 2 –> any information you may already have about where to find them online
Give me as much information as you can about your target market / ideal client – Part 3 –> keywords (search terms) they use to find you
Give me as much information as you can about your target market / ideal client – Part 4 –> do you target local, regional, national, US + Canada only, or global clients/customers
Are there similar entrepreneurs (or businesses) that you aspire to… either due to their size, audience, breadth of products/services, or something they’ve accomplished?
Do you know of any other players in your niche?
Who else (or what other businesses) might someone go to instead of you for what you offer?
Are there other types of businesses that your clients would need (or be logically likely to deal with) before, during or after working with you?
What lead generation do you currently do? Where does your business come from?
Think about how much a customized system like this would be worth to your business over the long term. It’s relevant for as long as you serve the same niche.
In addition, as new places, tools and information relevant to lead generation develop, there will be materials added to the Resource Center. And you’ll be notified so you can take advantage of them, too.
And, for now, the investment to have your very own Custom Lead Generation Strategy System, to save you time and money, to finally stop the brutal feast-or-famine cycles you’ve been suffering through is just
Please remember that these are 60+ hour projects done completely by ME.
Start dates are first come, first served.
I only take on TWO of these projects per month so, if you want one, don’t wait!
Well?!? Are you ready to stop torturing yourself, end the vicious cycle, and get some strategy and systems in place for consistent lead generation?
Note: Clicking the button will open a new tab, taking you to my scheduling app. There you can choose your start date, make your payment, and fill out the questionnaire I need before I can start your project.
Still have questions?
If you have questions, click here to get in touch. I’d be happy to answer any questions you have.